Blancpain Ocean Commitment 2014-2016 Increased impact and a new limited edition
Driven by a pioneering spirit since its foundation in 1735, the Manufacture Blancpain has enjoyed historical links with diving for more than 60 years, more precisely since the 1953 launch of the Fifty Fathoms, the first modern diving watch in the world. Now regarded as an icon*, this timepiece reflects a shared vision, that of Jean-Jacques Fiechter, then at the helm of Blancpain and a keen diver, together with that of the French Army’s combat diver unit created by Captain Robert “Bob” Maloubier and Sub-Lieutenant Claude Riffaud.
In recognition of this heritage, Blancpain is committed to the exploration and preservation of the oceans. As the Manufacture is convinced that support for environmental protection is directly dependent on keeping the public informed, it works to raise overall awareness by sponsoring significant scientific projects, oceanographic explorations, underwater photography, environmental forums, exhibitions, high-profile publications and a dedicated website. Since 2014, the brand’s efforts in this area have been concerted under the label Blancpain Ocean Commitment.
At the same time, Blancpain presented a 250-piece limited edition timepiece, which at its launch was announced as the first in a series of limited editions. After the success of this first edition and the tangible results of its partnerships, today Blancpain is presenting the second series of limited edition timepieces, the Fifty Fathoms Bathyscaphe Flyback Chronograph Blancpain Ocean Commitment II (BOC II). This new watch expresses the brand’s determination to pursue its commitment to the oceans despite the target being set very high. Indeed, over the past two years, Blancpain has co-financed ten major scientific expeditions, celebrated its contribution to doubling the surface of marine protected areas around the world (three million square kilometers have been added with Blancpain’s contribution), and presented several award-winning documentaries, underwater exhibitions and publications.
*Much sought-after among collectors, vintage Fifty Fathoms watches have been sold at recent auctions around the world for prices three to four times higher than their estimates, frequently exceeding CHF 100,000. These results confirm that this timepiece has earned itself a legitimate place among the iconic watches that have made their mark on watchmaking history.